Archive for November, 2008

Create the perfect blog article

Sunday, November 30th, 2008

If you have read anything on search engine optimization (SEO), then you know the importance of having and maintaining a blog (web log). The problem arrises when you search for content for your blog. However, content management is not a problem if you adhere to the following principles:

  1. DO NOT PLAGERIZE! In other words do not steal other authors work. The legal penalties are high and may authors, myself included, only require a link back or recognition for creating the work.
  2. Ideal lenth should be 300 – 500 words. The word limit is based upon the five paragraph rule with an opening paragraph, three paragraphs for points and examples, and a conclusion.
  3. The blog should be based upon a question. Simply ask yourself a question, write the answer and expand upon the answer.
  4. Stick with your interests. Blogging is not about hitting the entire popullation, but sticking to your targetted reader. Sticking with your interests makes for easy content creation.
  5. Write your blog initially with a text editor. Text editors include spell checking features.
  6. Sleep on it for a day. Do not post your blog on the same day you write the article, because what appears to be clear today may seem silly tomorrow. You will also catch many of your gramatical errors upon re-reading the article.
  7. Use a plagerization checker. This goes back to item number one. Give the author credit when credit is due.
  8. Enjoy yourself while writing. Do not sit down with the goal of producing 10 blogs in a single sitting, because that is unrealistic. Take a pen and paper with you throughout your day and jot down ideas for articles. TRUST ME THIS WORKS!

Enjoy your blogging experiences,

Mike Kniaziewicz, MIS 

Benefits of Blogging

Wednesday, November 26th, 2008

First, the term blog means web log. Why would you want to post a blog? No one could possibly know all the answers to everything, right? Well that is right and wrong, because we are dealing with the Internet and the vaste knowledge of every user.

Believe it or not, everyone has valuable information. The information may not be entirely original; however, the perspective and interpretation of the information may be helpful to someone else in their search. Having a technical background, I have used search engines to find answers to problems that may  seem like common knowledge to my colleagues.

Here is a tip that to some might seem like a no-brainer, but to others it might be a revelation. Making a commercial for you organization requires four things:

  1. A digital camera with the ability to create movies.
  2. A video editor like Microsoft Movie Maker.
  3. An account with YouTube.
  4. Patience.

Now, this seems very obvious to some viewers but might be a revelation to others.

Blogging also provides the Internet with fresh content. Put all the other books and posts aside about SEO and pay attention to fresh content. Fresh content is going to draw viewers to your web site and enable viewing of your business offers. Blogging also enables your viewers to respond to your posts.

If you cannot create original content for your web site’s blog, then consider providing another blog site with a link back to an article. Do not copy and paste some one else’s blog content into your web site. That is called plagiarism and illegal.

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Mike Kniaziewicz, MIS